What's really happening in the DFW housing market?
Here's the deal. DFW isn't one market. What's happening in Dallas isn't what's happening in Forney, McKinney or out at Cedar Creek Lake. So every Monday morning, I break it all down for you in plain English. Rates, prices, and what's changing near YOU. Grab your coffee. It takes about 5 minutes.
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This is what lands on your phone every Monday.
Short sections. Real numbers with sources. And at the end, what it all means for you... in my words, not some robot's. Here's a little of what was in a recent issue.
Here's the deal. Mortgage rates didn't budge this week. A year ago they were 6.27%...
CLOSE TO HOMEAcross DFW, about half of active listings have had a price cut. Buyers, that's room to negotiate...
From the Oct. 19, 2026 issue. Sources: Freddie Mac, MetroTex/NTREIS, HousingWire, KERA. These numbers change every week. That's kind of the point.
Easy to read on your phone. Even easier to forward to your sister.
The Big Story
The one thing that moved the market this week, explained like a friend would explain it.
By the Numbers
Rates, prices and days on market for DFW, Texas and the counties around us.
Close to Home
What's happening in your part of DFW. Bonds, roads, new builds, tax changes.
What It Means for You
What I'd actually do if I were buying or selling right now. No sugarcoating.
Your Home GirlHi, I'm Lisa. Most folks just call me the Home Girl.
I've lived in Dallas-Fort Worth my whole life. I raised six kids here. And for the last 10 years, I've been helping families all over DFW buy and sell homes. I love my job. Like, REALLY love it.
Every week I read the rate reports, the MLS numbers and the city news so you don't have to. Then I tell you what it actually means. Straight up. I will never tell you something just to get your business. That goes for this report too.
My success depends on the happiness of my clients.
Don't just take my word for it.
She was patient, kind, knowledgeable, not persuasive at all, and made me feel like a friend not a client.
Constant communication and tireless effort to get us moved into our very first home! ... I hope this is our forever home but, if it's not, we'll call Lisa.
Lisa was very helpful to me at all times, she was there when I needed her the most.
Fair questions
Is it really free?
Yep. No catch, no trial, no credit card.
Are you going to start calling me?
Nope. Signing up doesn't put you on a call list. If you ever want to talk, just hit reply or text me. I'm a real person and I read every reply.
I don't live in Forney or Rockwall. Is it still for me?
Absolutely. Every issue covers the big DFW picture, plus a close-up on different areas around the metroplex, from Dallas and Collin County to Kaufman County and Cedar Creek Lake.
I'm not planning to move. Is it worth it?
Honestly, yes. Your home is probably your biggest investment. Taxes, insurance and what's being built down the street affect you whether you move or not.
What if I already have an agent?
That's totally fine. Read it, share it with them, enjoy it. This isn't a pitch to take you from anyone.
Monday's report is coming. Want in?
Five minutes a week, and you'll know more about the DFW market than most people at the closing table.
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